Corbett, J. Martin Case 41 Simkin Cafe Chain Corbett, J. Martin, (1994) Case 41 Simkin Cafe Chain from Corbett, J. Martin, Critical Cases…

Bring out problem areas in the case, no need to summarize the case just show briefly how these Problems relate to the business environment /problems facing the company?

2. Assume you were found in each stage of the case .What alternatives would you provide to manage the café. Answer may be generic but refer to relevant theories and concepts. Consider behavioral change, redesign job process and deeper structural and cultural transformation?

3. On analysis how do the alternatives deal with all aspects of problems in short and long term aspects?

4. Recommendation also should include short and long term aspects. Good day

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