Discussions pepsico | Marketing homework help

Briefly identify the business strategies that PepsiCo is using in each of its consumer business segments.

Question 1: What is PepsiCo’s corporate strategy?

Question 2: What is your assessment of the long-term attractiveness of the industries represented in PepsiCo’s business portfolio?

What is your assessment of the competitive strength of PepsiCo’s different business units?

What does a 9-cell industry attractiveness/business strength matrix displaying PepsiCo’s business units look like?

What value-chain match-ups do you see?

What opportunities for skills transfer, cost sharing, or brand sharing do you see?

Does PepsiCo’s portfolio exhibit good resource fit? What are the cash flow characteristics of each of PepsiCo’s four segments? Which businesses are the strongest contributors to PepsiCo’s free cash flows?

Based on the preceding analysis, what is your overall evaluation of PepsiCo’s business portfolio? Does the portfolio provide the company’s shareholders with an opportunity for above-average market returns?

Question 4: What strategic actions should Indra Nooyi take to sustain the corporation’s impressive financial and market performance? Should its free cash flows be used to fund additional share repurchase plans, pay higher dividends, make acquisitions, expand internationally, or for other purposes? What other strategic actions should be pursued by corporate level management?

Based on the videos we watched, what strategic actions is Indra Nooyi taking to sustain the corporation’s impressive financial and market performance? Also, what does “sustainability” mean to Indra Nooyi at PepsiCo

What recommendations would you make to Indra Nooyi and her management team as they expand globally around the world?

Question 5: Conduct a financial analysis using the template provided on Beach-board. What does the financial information reveal about the company’s success and performance during the 2001-2010 years?


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